Our leadership team
Leadership Team
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Lisha Coffey
Lisha joined Travero in 2014 and served as Chief Operating Officer – first at CRANDIC Rail and then at Travero overall – before being promoted to President in 2021. Lisha’s understanding of logistics operations and customer’s needs, combined with her focused vision and strong leadership, has enabled her team at Travero to expand its range of services and capabilities to bring even more value to our customers. Prior to joining Travero in 2014, she served as Regional Director of Operations at Travero’s parent company, Alliant Energy. Lisha has an MBA from Mount Mercy University.
Jeff Woods
A 30-year employee, Jeff has served in his current role since 1994, with assignments managing Logistics Park Dubuque and Williams Bulk Transfer during their start-up phases. His responsibilities include business development, marketing, sales and customer contracting. Jeff has an MBA from the University of Iowa.
Jeff Happel
Jeff has been with the company since 1986 and in his current role since 1992. Jeff is responsible for all accounting functions and budgeting, including compliance. He also tracks Travero's key internal performance metrics related to operations and financial performance. Jeff is a CPA and graduate of the University of Iowa.
Mark Halverson
Mark joined Business Transportation Solutions, now Travero Logistics, in 2003. In the years since, he has worked closely with shippers throughout North America to improve their supply chain. He has more than two decades of experience in logistics, business development and carrier relations. Mark has a degree in motor fleet safety from the University of Wisconsin – Whitewater.
Joe Bitter
Joe has been general manager of Logistics Park Dubuque since 2013, where he supervises all daily business activities. Before joining the company, he co-owned and managed an over-the-road trucking firm for more than two decades. A graduate of the University of Iowa, Joe has overseen the largest construction projects in the company’s history.
Bill Oberfoell
Bill has accumulated more than 25 years of executive experience in warehousing and supply chain management. He earned his bachelor’s degree in business administration from Coe College, and will oversee Travero’s new Logistics Park Cedar Rapids coming in 2021.
Cory Hoffmann
Cory began his career with CRANDIC in 2007. He then served as general manager at Williams Bulk Transfer for six years before returning to lead CRANDIC's Maintenance of Way department. Cory has a degree in business and economics from Cornell College, and an MBA from the University of Iowa.